Bart Becks (SonicAngel) spoke at the Staten Generaal van de Klassieke Muziek, in the context of ‘new initiatives to support young talent’.
This new initiative of SonicAngel and KlaraFestival fits in perfectly with the theme of the Staten Generaal van de Klassieke Muziek, which acts as the launch pad for young musicians and offers them career opportunities. Bart Becks will now take this opportunity to explain the new concept in detail.
More to the point, various parties will work together to find and finance new talent and allow them to record an album. In addition, top talents are selected to perform during the KlaraFestival 2012 as well as the RTBF’s Musiq3 Festival.
Promising local talent can register through the website at http://klarafestival.sonicangel.com. The promoters are focusing on young musicians between the ages of 16 and 26. There are three registration categories: interpretation of existing work, own compositions and cross-genre works or classical-music inspired compositions. Registration concludes 31 January 2012.
Fans will then be able to vote online but there is also a ‘social media’ score calculated based on the circulation via email, twitter and facebook.
In a third step, a professional jury will invite 15 finalists to give a live performance. Their selection will depend predominantly on the social media score, the quality and the quality of the online profile.
The prestigious jury is composed of: Dirk Brossé (conductor and classical composer), Hendrik Storme (Artistic Director Flanders Festival Brussels), Maurice Engelen (multidisciplinary artist and co-founder of SonicAngel), Martine Mergeay (classical music critic for La Libre Belgique), Gerrit Valckenaers (musician, composer, music programmer for Klara), Geert van der Speeten (culture and media editor De Standaard), Bernard Meillat (head of Musiq3, RTBF).
Subsequently, three winners will be selected and they will then be offered a recording contract via SonicAngel. The winners will also be given a spot on the KlaraFestival 2012 and Musiq’3 festival 2012 posters.
Bart Becks, co-founder of SonicAngel: “Classical music is often overlooked in innovative projects but through a major, nationally coordinated event, we want to offer young talent the opportunity to be discovered as well as to record an album and to perform. The new models that are successfully applied to the pop and rock genre can certainly be a positive catalyst for classical music and in particular for the younger generation who can use all the support they can get.”
Sophie Detremmerie, Business Director KlaraFestival: “Young talent in the world of classical music has difficulties to find the merits to produce a cd. SonicAngel.KlaraFestival guarantees a big communication campaign to convince fans to vote online. So, we can give some youngsters the chance, supported by their fans, to go to “the next level” which is so important for the development of their talent/career.”